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Expertise Recruitment

Senior Graphic Designer

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Expertise Recruitment

📋 Description

• This is a remote position.

• Position Overview: Our client, a US-based company specializing in security solutions, is seeking a remote Senior Graphic Designer with leadership potential to shape and elevate the visual identity of their brand.

• This role presents an exciting opportunity to progress into a Creative Director or managerial position, leading high-quality branding visuals and steering the creative vision for their B2B marketing strategy.

• Key Responsibilities:

• Develop and maintain a consistent visual identity across all marketing materials, including websites, blogs, email newsletters, and social media platforms.

• Design high-quality graphics for digital campaigns, trade shows, webinars, and presentations.

• Collaborate closely with the marketing team to conceptualize and execute creative strategies for B2B audiences.

• Create platform-specific content tailored to LinkedIn, Instagram, Twitter, and other social media platforms.

• Lead the design process for major projects such as the website revamp and product marketing materials.

• Manage and mentor junior designers (if applicable) and provide creative direction for freelance resources.

• Analyze design performance metrics to refine creative strategies and ensure alignment with branding goals.

🎯 Requirements

• Bachelor’s degree in Graphic Design.

• 7+ years experience in graphic design, preferably in a B2B marketing context.

• Expertise in design software (Adobe Creative Suite, Canva, Figma, etc.).

• Strong portfolio demonstrating branding and visual consistency in previous roles.

• Experience in designing for various digital platforms, including websites, social media, and email marketing.

• Knowledge of visual best practices for different platforms (e.g., LinkedIn vs. Instagram).

• Proven ability to mentor or lead teams, with a strong interest in growing into a managerial role.

• Understanding of how design impacts overall marketing and business objectives.

• Fluency in English, with excellent communication skills.

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