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UI/UX Designer for Mobile app

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Playbook

The project will be awarded to designers who submit a compelling and creative homepage design. Please note that we will not be compensating for the initial submissions. However, if your design is selected, you can include the effort involved in your final project quote. Please send the response by 12th Dec 2024.

Product Name: Alliance Connect

Overview

The Alliance Connect app is intended for senior leaders and entrepreneurs to easily engage, connect, and participate in community events. The app aims to provide an intuitive and straightforward user experience to enable busy leaders, who may not be highly tech-savvy, to navigate the app effectively, register for events, and interact with other members. The design should emphasize a sleek, modern, and professional look, while keeping the functionality accessible and time-efficient.

Target Audience

- Demographic: Senior leaders, executives, and entrepreneurs from various industries.

- Age Group: 35-50 years.

- Technology Skills: Not highly tech-savvy; prefer simplicity and direct access to information.

Design Principles

1. Simplicity and Clarity: All pages should have a clean and minimalistic layout, avoiding clutter and unnecessary complexity. Keep the user interface easy to navigate, with large, readable fonts and clear buttons.

2. Modern and Professional Look: Use a modern, high-end design aesthetic that aligns with the professional nature of the user base. Incorporate clean lines, professional colors, and an overall refined look.

3. Minimal Navigation Depth: Information should be surfaced with as few clicks as possible. Avoid placing content deep within nested pages; strive to make key actions accessible from the main screen or within one or two taps.

4. Accessibility and Readability: Ensure that the UI caters to different user needs, such as providing adjustable font sizes, high-contrast dark mode options, and voice-over support.

5. Distinct Call-to-Action Elements: Important actions, such as "Register Now," should be visually distinct and consistently placed across the app for easy recognition.

Fonts and Typography

- Fonts: Use clean, sans-serif fonts for readability. Font size should be slightly larger than typical to cater to the less tech-savvy audience.

- Typography: Maintain consistent heading styles and text sizes to create a cohesive and easy-to-read interface.

Interaction and Feedback

- Visual Feedback: Provide feedback for all actions (e.g., button presses) using subtle animations, such as button highlights or small zoom-in effects.

- Loading Indicators: Use animated loaders to ensure users are aware when content is being loaded, preventing confusion.

Key Challenges to Address

- Limited Time of Users: Keep navigation paths short and direct.

- Tech-Savviness: Maintain an intuitive layout with ample tips and guide elements where needed.

- Busy Environment: Ensure the app can be used quickly, with minimal load times and easy access to key features.

Key Screens and Functionalities

1. Home Dashboard

- Purpose: Provide users with an overview of important upcoming events. This is the most important page of the app. It should show case hero event, upcoming events for next 3 months. There are 3 events per month. Here we want to see how the first two sections can fit in one screen without scroll. The rest section will be events that the member has registered for the event, past event (the member is expected to give their feedback and option to view photo gallery of that event). The event image that is available is of dimension 720 × 1280.

- Features:

1. Hero event card section: Event image, short description, date, time, location, register button

2. Upcoming events. (assume that there are 3 events per month.)

3. Registered Event section: This will show all the upcoming events that the user has registered. The card will be same as the Hero event card

4. Attended Event section: This will show last 3 attended events by the member. The card will contain event name, feedback button, photo button

5. Upcoming Forum section: There is 1 forum meeting each month. The card will show the date, time and venue of the forum.

Following pages are given to understand the application. However you do not have to submit these pages for the first submission

2. Event Listing Page

- Purpose: Allow users to browse all upcoming and past events.

3. Event Details Page

- Purpose: Give users in-depth information about an event, and allow them to register.

4. Forum Listing & Engagement

- Purpose: Enable members to participate in their monthly offline forums and engage with forum leads.

5. Member Profiles & Connections

- Purpose: Allow members to view key information about each other, aiding professional networking.

6. AI Assistant Integration

- Purpose: Reduce browsing time by providing voice or text-based assistance for common queries.

- Features:

- Voice and Text Commands: Members can use the AI Assistant to register for events, check their points, or view upcoming activities.

- Instant Responses: Provide answers or perform actions without needing to navigate through the app.

7. Notification System

- Purpose: Ensure members are reminded of important events and updates.

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